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Sandra Wróbel-Konior

Author at Naturaily Blog

A seasoned content manager with over 14 years of experience, helping B2B tech and SaaS companies tell their stories through engaging content. While fascinated by AI, Sandra believes in creating content that speaks to people, making complex software solutions accessible and relatable.

  • Illustration of people working with flowcharts, graphs, and gears on a bright orange background, symbolizing data analysis and automation.

    August 26, 2025 • 15 min read

    Choosing the Right Website Platform: CMS Comparison, Scalability, and Ownership Explained

    For years, we’ve witnessed architectural transformation of CMSes, and the shift from monolithic systems to decoupled, API-first architectures that define modern web development. So, the question is no longer simply "which CMS?" but rather "which architectural philosophy" best aligns with your business goals.

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  • Illustration of a team building a website, featuring a large monitor, crane, tools, and cloud icons on an orange background.

    August 11, 2025 • 12 min read

    How Much Does Website Development Cost and How Long Does It Take?

    Planning a website development project can feel overwhelming, especially when you're trying to balance quality, functionality, and budget constraints. Understanding the real costs and timelines will help you make smart decisions and avoid expensive surprises.

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  • Illustration of e-commerce: a desktop with analytics, smartphone with shopping app, stopwatch, hourglass, and a person with a cart.

    July 30, 2025 • 13 min read

    How Fast Should Your Checkout Process Be for Maximum Conversions?

    Imagine losing $2.5 million in annual revenue because of a single second. Sounds dramatic? If your online business generates $100 million yearly, a mere one-second delay in your checkout process could cost you exactly that much. This is neuroscience, backed by decades of research into how the human brain processes digital experiences.

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